Visual Media Concepts

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2D Animation

The creation of moving pictures in a two-dimensional environment, such as through “traditional” cel animation or in computerized animation software. 2D animation involves the creation of a high volume of separate drawings that define a sequence. These drawings are then traced with ink onto transparent celluloid sheets called cel, which are scanned and painted using a special application software. These cels are layered on top of each other to create a sequence. The sequence is later edited to synchronise the audio and video content. This technique is widely used in creating characters for animations and cartoon programmes.

3D Animation

The creation of moving pictures in a three-dimensional digital environment. This is done by sequencing consecutive images, or “frames”, that simulate motion by each image showing the next in a gradual progression of steps, filmed by a virtual “camera” and then output to video by a rendering engine. 3D objects are constructed using curves or 2D geometric figures. 3D Software programmes are used to modify the texture, light and color of the object surface. Virtual cameras are used to zoom, focus, illuminate and resize the 3D objects. This technique is commonly used to create animation for television programmes, movies and online and console games.


Editing is the process of selecting and preparing language, images, sound, video, film, Computer Graphics through processes of correction, condensation, organization, and other modifications in various media. A person who edits is called an editor. Editing is a practice that includes creative skills, human relations, and a precise set of methods.

Video Editing

Video editing is the process of editing segments of motion video footage, special effects and sound recordings. In theory and the use of non-linear and linear editing systems. Using video or film, a director can communicate non-fictional and fictional events. The goals of editing is to manipulate these events for better or for worse communication. It is a visual art. Film editing is part of the process of filmmaking, which involves selection and combining of shots into sequences and is art of storytelling.

Film Editing

Film editing is often referred to as the “invisible art” because when it is well-practiced, the viewer can become so engaged that he or she is not even aware of the editor’s work. A film editor must creatively work with the layers of images, story, dialogue, music, pacing, as well as the actors’ performances to effectively “re-imagine” and even rewrite the film to craft a cohesive whole. Editors usually play a dynamic role in the making of a film. The temporary elements are usually replaced with more refined final elements by the sound, music, and visual effects teams hired to complete the picture. Editing Software’s are Adobe Premiere, Avid Express Pro, Final Cut Pro.. etc..